Responsibilities

  • Monthly marketing reports as required by the global marketing manager and marketing manager.
  • Creation of weekly KPI and opportunity reports, website analytics, E-marketing performance & ROI and leads analysis
  • Serve as in-house CRM specialist conducting general administration including review of change and modification requests, updating currencies.
  • Territory alignment to ensure correct information is flowing between sales and marketing to allow for effective targeted marketing activities.
  • Monitoring and maintaining CRM support inbox and undertaking client trouble shooting.
  • Conducting new start training to ensure all new users are fully trained in sales and marketing practices.
  • Management and maintenance of the Randox Online Store, reporting on performance and providing insights into the market segments, trends and supporting the strategic growth plan.
  • Maintaining email marketing database, adhering to GDPR compliance and practices.

Skills and Qualifications

Essential Skills

  • Qualified to at least degree level (2:1 and above) in a Marketing, Business or IT related subject.
  • Confident in the use of Microsoft Office applications such as, Word Excel, PowerPoint and Outlook.
  • Investigative in actions and thinking
  • Articulate in oral, written and visual presentations
  • Combine creative and pragmatic use of insights and data with attention to detail.

Desirable Skills

  • A minimum of 2 years practical marketing and/or sales support experience
  • Previous experience with CRM systems, ROI and Lead generation analysis
  • Previous experience in email marketing software such as mailchimp and/or website CMS
  • Demonstrated ability in adopting new processes and technologies
  • Experience in supporting E-commerce projects from planning through to development