Creating inclusive job adverts is key to attracting talent from diverse backgrounds, including ex-offenders. By advertising job vacancies for ex-offenders thoughtfully, employers can not only help individuals rebuild their lives but also tap into a dedicated and skilled workforce.
This blog explores how to craft appealing, inclusive adverts that encourage applications from ex-offenders while showcasing your organisation’s commitment to second chances.
Let’s get right to it.
Crafting Inclusive Job Descriptions
When writing a job description, think about how the language might be received by someone with a criminal record. Avoid terms like “clean history required,” and instead focus on the skills and experience necessary for the role.
Here’s an example.
Imagine you’re hiring for a customer service role. Important qualities for this type of role include:
- excellent communication skills
- problem-solving abilities
- the ability to multitask
- patience
The applicant’s past doesn’t need to come into play here. These qualities are what matter most.
Why not go one step further by including a specific statement in your job advert to show you’re open to hiring ex-offenders? Phrases like “We welcome applications from individuals with diverse backgrounds, including those with criminal convictions,” send a clear and reassuring message.
Finally, keep in mind that ex-offenders are often advised to tailor their CVs carefully. Understanding what they’re encouraged to include—like rehabilitation programmes or skills gained in prison—can help you craft a job description that aligns with their experience.
For more tips, check out our guide on how to write a CV for ex-offenders.
Highlighting Supportive Workplace Initiatives
It’s one thing to say you’re open to hiring ex-offenders, but actions speak louder than words. Therefore, make it clear in your adverts if your company has mentoring schemes, diversity programmes, or other initiatives that support new hires. For example, if you have a “buddy system” for new employees, mention it.
You could also explain how you address staff concerns about hiring ex-offenders. This not only reassures potential applicants but helps your existing workforce feel confident about the decision.
➡️ Bonus reading: How employers can address staff concerns about hiring ex-offenders.
Using Success Stories to Inspire Confidence
Nothing is more persuasive than a real-life example of someone who’s been given a second chance and made the most of it. Sharing testimonials or stories from ex-offenders you’ve hired can be incredibly powerful. For instance, you might feature a story about an employee who started as an apprentice and worked their way up in your company.
If you don’t yet have your own success stories to share, why not borrow some inspiration? Our blog on success stories from ex-offender employment in the UK is packed with examples of individuals and companies thriving through inclusive hiring.
➡️ Bonus content: List of companies that hire ex-offenders
Making Your Application Process Accessible
An inclusive job advert is just the first step. To truly attract ex-offenders, you’ll need an application process that aligns with your welcoming message. For example:
- Avoid lengthy online forms that might feel impersonal.
- Clearly explain what the hiring process will involve, including background checks if applicable.
- Focus on evaluating skills rather than past mistakes.
The interview stage is also critical. Be open-minded and create a space where applicants feel comfortable discussing their background if necessary. It can also help to understand their perspective when applying for jobs.
➡️ Don’t miss out: Effective strategies for a successful job search for ex-offenders
Why Hiring Ex-Offenders Benefits Your Business
Hiring ex-offenders isn’t just a socially responsible decision—it’s also a smart business move. Many ex-offenders are highly motivated to prove themselves, making them loyal and hardworking employees. Research shows that stable employment can reduce the likelihood of reoffending by up to 9%, which benefits the community as a whole.
In industries facing skills shortages, tapping into this overlooked talent pool can be a game-changer. If you’re ready to explore this further, our guide on how career changers can bridge the skills gap is packed with useful insights that can also be applied to ex-offenders.
Building Confidence in Applicants
Many ex-offenders tend to lack confidence when applying for jobs, often due to past rejections or societal stigma. As an employer, you can help counter this by making your job advert more approachable and reassuring.
Consider including statements like “We’re more interested in your future than your past” to encourage ex-offenders to apply.
Additionally, consider linking to resources that help ex-offenders build confidence, such as our top confidence tips for ex-offenders. Simply showing that you understand the challenges they face can make a big difference.
Choosing the Right Platforms for Advertising
Finally, posting your job vacancy in the right places is crucial to reaching ex-offenders. While mainstream job boards like Indeed or LinkedIn are useful, they might not be enough. It’s a good idea to advertise job vacancies for ex-offenders on specialist platforms, such as job boards specifically for ex-offenders or diversity-focused recruitment sites.
Refreshing a Career allows employers to post job vacancies for ex-offenders directly to its jobs board. The site is dedicated to people who are looking to find a new career, including ex-offenders. With adverts reaching 10,000+ diverse applicants, it’s the perfect place to create a company profile and start posting your latest job vacancies.
If you’d like to learn more about how to get started, browse our resources or get in touch with the Refreshing a Career team today.
Call us on 0345 872 4501 or email info@refreshingacareer.com.
